Dating Sites - Putting the Date Back in Dating


It's been quite a while since Brian Schechter and Aaron Schildkrout transported their basic school dance parties. Following 20 years of speaking about"creating something that would shatter conventions and erect something way better", these two childhood best friends came up with their very best idea so far: HowAboutWe, an exciting and fun new method of dating.

At a time when dating site clones pop up in the hundreds, introduces a different approach: instead of viewing through profiles, you picked people based on their date ideas utilizing a"How about we..." template. Members nevertheless fill out profiles but the action is all about the suggested dates. Could it get much better than that?

From the time this article went out, these would be the most popular dates on the site:
- How about we... have dinner for an underground dinner club headed by a key famous chef.
- How we... have a look at a scavenger hunt at the Met.
- How we... walk the High Line.
- How about we... go for a stroll, sit in Union Square and observe folks.
I sent Brian a set of queries and this is what he has to say.
How did you get started and what prompted the concept of a dating website based on proposed dates?

We have been best friends all our lives. We are talking kindergarten on. And we constantly talked about producing something that would shatter conventions and vertical something way better - way more real and far more fun. The range of our projects spans 20 years - from elementary school dance parties into lesson programs for high school students; we're both teachers after school. We have started with HowAboutWe last August (2009). We had decided we wanted to create a major company which would make people's lives better and help people to do what they already want to do. We had tons of ideas but HowAboutWe was the finest one. We were both single and the second we had the thought it was obvious that a website based around the dates individuals would want to go on are the kind of site we would really need to use.

What is HowAboutWe?

HowAboutWe is about putting back the date in dating. You say"How about we..." and fill in the dots with customs you'd have fun happening. Magical dates.

Straightforward dates. Wild dates. Lovely dates. Each day we'll send you new dates that fit your interests. And, needless to say, we will send the dates you propose to individuals who might like them. Then it is possible to check out people's profiles, message every other, and go out. We think folks are at their best when they are doing things that they really like to perform. That is what HowAboutWe is about.

What's the age range and also the men/women ratio?

24-44-ish. . .45/65-ish.

What's the best method to get a date on HowAboutWe?
Propose dates. Propose the dates that you need to go on.
What's the best way to NOT get a date on HowAboutWe?
Taking it too seriously.

What have you learned so far?

Individuals are far more game for mining, discovery and honesty than we had imagined.

Have you found any tendencies in both, men and women when proposing dates?
Women are more creative, have better vocabularies and therefore are more specific.

You are based in New York. Is HowAboutWe intended for NY or US only?

No, we plan to grow on a national scale. We imply desired to create a new sort of dating site where members can demonstrate they are, not with private essays and awkward messages, but by suggesting dates that start with the words:"How about we...". We are beginning to expand.

How are you promoting your website?

We're essentially focused on producing an wonderful website. The consumers of HowAboutWe tell their friends about it. Those friends tell their friends. That has been the driving force behind our growth up to now.

How can you want to make money?

The website is a subscription service. People pay when they begin composing messages to other users.

How does a brand new dating site compete with the already established dating sites giants at a saturated marketplace?
By having a good idea for making it different.

Are there any stories on the website that you want to share?

One of our users, Lucinda, volunteered to select 10 HowAboutWe dates. . .and write about each one. She recently dished out on a few of her dates for our Date Report which is pretty comical and provides you a glimpse into the trials and tribulations of NYC dating.

Since Lucinda puts it,"The best part of dating in New York is the mystery and the idea that anything can happen, love can find you anywhere."

So make sure you propose a fantastic date (hint: the dates that get the most responses seem to be ones that have a little bit of personality), check your punctuation because spelling mistakes are a massive deal breaker and plan to go out and have fun.

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